Alonsomania is the fan phenomenon about Alonso that reached its zenith in 2005. His success fuelled an increase in interest in Formula One in
Spain. On September 25, 2005, a huge party began in Alonso's home town of
Oviedo when he became the country's first Formula One World Champion and the youngest in the sport's history at the time. Alonso's fans are recognized by the light blue and yellow
Asturias flags which are coincidentally the same colors used by the Mild Seven Renault team between 2002 and 2006. After his championship win, a widely-visited exhibition of Alonso's racing gear was held in
Oviedo.
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